DIRECT provides marketing professionals with a superior level of business intelligence about direct marketing, through complete case studies of successful strategies and original research on critical marketplace issues. DIRECT's award-winning editorial staff - led by Silver Apple Award winner and 2002 DMA List Leader of the Year Ray Schultz - has more than 70 years of combined experience covering direct marketing.

DIRECT provides insights and analysis on every aspect of the robust and growing field of direct marketing, which marketers rely on more than ever to grow sales across channels.