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Doctors Without Borders Named Nonprofit of the Year
Aug 10, 2007 8:14 AM
The Nonprofit Federation of the Direct Marketing Association (DMANF) has named the US division of Doctors Without Borders/Médecins Sans Frontières its 2007 Nonprofit Organization of the Year. Each year, MSF doctors, nurses, logisticians, water and sanitation experts, administrators, and other medical and non-medical professionals participate in more than 4,700 aid missions. Among its accomplishments, the MSF: * Built its donor base to more than 500,000 active givers in a relatively short period of time, beginning its direct marketing efforts in the 1990's. * Grew its donor base by more than 85% since 2001, and more than doubled its revenue. * Maintained 50% retention of new donors year over year. * Allocated more than 85%of its expenditures to mission-specific programs and public education activities. |
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