LISTLINE
NEW LISTS
Collectible America
The names of 17,000 buyers and 10,000 inquirers from the last 12 months are on this catalog's list. The unit of sale ranged from $180 to $230. The sources are catalog and direct mail (95%) and space advertising.
SELECTIONS: Gender, state/SCF/ZIP
PRICE: $100/M (last-12-month buyers); $75/M (last-12-month inquirers)
CONTACT: Names and Addresses Inc., 847-850-1021
Wealth Manager
Highline Media's e-mail list of subscribers to Wealth Manager magazine offers some 32,000 e-mail addresses. The publication targets company presidents, owners, directors, certified public accountants, lawyers and other senior financial planning executives.
SELECTIONS: Job function, assets, business/industry type, number of employees, state/SCF/ZIP
PRICE: $300/M
CONTACT: Worldata, 561-393-8200
Frank Cawood & Associates Cookbook Buyers
More than 9,500 customers from the last 24 months are listed. The cookbook targets those 50 years old and up. Direct mail and space ads are the sources.
SELECTIONS: Gender, source, state/SCF/ZIP
PRICE: $105/M
CONTACT: Lake Group Media Inc., 914-925-2400
Texas Technology
New media firm e.Republic Inc. is offering a list of 25,076 subscribers to Texas Technology, a magazine published in association with the Texas Department of Information Resources. Its readers are technocrats who work in Texas state and local government.
SELECTIONS: Agency/department, government branch, job function/class, max per site, gender, state/SCF/ZIP
PRICE: $160/M
CONTACT: Chessie Lists Inc., 301-680-3633
Hoof Beats
The U.S. Trotting Association has released a list of 10,846 subscribers and 5,992 recent former subs to Hoof Beats, a magazine for harness-racing fans.
SELECTIONS: Gender, state/SCF/ZIP
PRICE: $110/M (active subscribers); $90/M (former subs)
CONTACT: Mail Marketing Inc., 201-750-3222
Hotline Express
Each month the names of some 200,000 consumers identified as new-to-file are pulled from a national database to create the Hotline Express list. Sixty and 90-day hotline files are available. Sources include direct mail, transaction data, surveys, new credit card activity files and public records.
SELECTIONS: Credit cardholders, demographic, gender, homeowners, presence of children by age, pet owners, new movers, mail order buyers, retail buyers, TV-generated buyers, online shoppers, catalog shoppers, telephone numbers, state/SCF/ZIP
PRICE: $75/M
CONTACT: Sound Beach Marketing Partners LLC, 203-698-0708
EngineerSalary.com
A list of over 100,000 e-mail addresses from EngineerSalary.com is on the market. It identifies engineers and scientists who registered online to research average salaries paid in the profession.
SELECTIONS: Engineering discipline, job level, size of company, security clearance, industry
PRICE: $275/M
CONTACT: ePostDirect, 845-731-3828
SOHO Pulse
Approximately 3.7 million who work in home-based businesses are listed here. This file was assembled from telephone and professional directories, as well as municipal, county, state and other public records.
SELECTIONS: Monthly hotline, age, bank and retail cardholders, dwelling type, frequent travelers, gender, homeowners and renters, income, investors, length of residence, mail order responsive buyers, marital status, presence of children, age, gender, Prizm codes, state/SCF/ZIP
PRICE: $70/M
CONTACT: NCRI List Management, 201-541-9500
Medical Professionals Worldwide
Physicians and other healthcare professionals are identified on this 1.3 million-name list. They work in hospitals, clinics, universities and other settings. A segment with 990,790 telephone numbers is available, as well as others with fax numbers and e-mail addresses. Sources include telemarketing, on-site interviews and other research.
SELECTIONS: Job function, specialties, country, state/SCF/ZIP
PRICE: $245/M (postal file); $345/M (telephone/fax numbers); $475/M (e-mail addresses)
CONTACT: Bethesda List Center Inc., 301-968-1712
Contacts in American Business
This 92 million-name postal database was built with data from Dun & Bradstreet, professional directories, Yellow Pages, seminar and conference rosters, association membership lists, and state/local public records.
SELECTIONS: Business/industry type, gender, job title, telephone numbers, recency, SIC code, department, number of employees, multiple executives per company, sales volume ranges, state/SCF/ZIP
PRICE: $85/M
CONTACT: Mal Dunn Associates Inc., 845-278-1258
Investor Protection Association for America
Nearly 78,000 names are on this file. These investors reportedly follow legislation pertaining to taxes and investments. Most are men age 48 to 65. Direct mail is the source.
SELECTIONS: Quarterly hotline, gender, state/SCF/ZIP
PRICE: $135/M
CONTACT: Statlistics, 203-778-8700
NameWorks DM Master File
About 11.2 million consumers who made multiple direct mail purchases are listed. More than 50 selections are available. Telemarketing inquiries will be considered.
SELECTIONS: Hotlines, adult's/child's age range and gender, demographic, ethnicity, homeowner, length of residence, lifestyle, marital status, presence/number of children, teenagers, state/SCF/ZIP
PRICE: $75/M
CONTACT: NameWorks Online, 203-746-7389
Web-Bound Businesses
One of the newest files added to the Business 6.0 list group is Web-Bound Businesses. It identifies 873,000 firms with Web sites. It's available for rental, database enhancements and licensing. Sources include new Web site registrations, Yellow Pages advertising, utilities and public notices.
SELECTIONS: Telephone numbers, contact name, fax numbers, ethnicity, SIC codes, state/SCF/ZIP
PRICE: $75/M
CONTACT: Lighthouse List Co., 800-684-2180
Hotline Universe Opportunity Buyers
Some 1.8 million names are on this master file available for postal and telemarketing offers. Among those listed are self-help products buyers and those interested in money-making opportunities. The average unit of sale was $85. The sources are direct mail (85%) and the Internet.
SELECTIONS: Monthly hotline, credit card, dollar amount spent, age, income, state/SCF/ZIP
PRICE: $90/M (postal file); $150/M (e-mail file)
CONTACT: Macromark Inc., 845-230-6300
Wondertime
Disney Publishing Worldwide is offering a list of 125,000 subscribers to Wondertime magazine. Its readers are mothers with children up to age 6; 54% have two or more kids. Subs' median annual income is $61,600. Telemarketing inquiries will be considered.
SELECTIONS: Hotlines, business address, change of address, gender, paid, source, state/SCF/ZIP
PRICE: $120/M
CONTACT: ALC Data Management, 609-580-2777
National Commission on Correctional Health Care
Some 23,650 names are listed. Most members are physicians, medical directors and nurses.
SELECTIONS: Job title, work setting, subgroup, state/SCF/ZIP
PRICE: $250/M
CONTACT: Infocus Marketing Inc., 800-708-5478
Kids 'n Things Hotline Buyers
This is a list of consumers who recently bought children's products. Segments with 319,868 last-30-day and 1.5 million last-90-day customers are available. The sources are multiple direct mail offers.
SELECTIONS: Gender, Prizm clusters, adult's/child's age, income, length of residence, ethnicity, religion, Experian enhancements, state/SCF/ZIP
PRICE: $105/M (last-30-day names); $120/M (last-90-day names)
CONTACT: Estee Marketing Group Inc., 914-235-7080
ERISA Master File
Senior-level retirement fund administrators are named on the Employee Retirement Income Security Act master file. Segments are available for employee benefit plan administrators (with 384,003 names), human resources managers (331,762) and corporate financial managers (379,604), to name a few. Federal government records are the source.
SELECTIONS: Job function/title, number of employees, pension fund size, years in business, franchise flag, sales volume, location headquarters/branch, public/private company, employer identification number, state/SCF/ZIP
PRICE: $110/M to $115/M
CONTACT: Walter Karl Inc., 845-732-7019
Parents and Expectant Parents
The iParenting Media network of Web sites offers a file of parents and expectant parents. Some 389,000 postal and 600,300 e-mail addresses are listed. Names are sourced from more than 40 Web sites.
SELECTIONS: Pregnant, baby, toddler, preschool, children, teenager, state/SCF/ZIP
PRICE: $125/M (postal file); $250/M (e-mail file)
CONTACT: VentureDirect Worldwide, 212-655-5110
Trailblazers Travelers With Credit Cards
More than 2.5 million names are listed here. Segments identifying domestic, foreign, cruise and senior travelers are available, among others. Sources include direct mail, online subscriptions and other purchase and survey data. Inquiries for telemarketing will be considered.
SELECTIONS: Adult's/child's age, credit status, gender, hotline, household income, lifestyle, presence of children, RV owners, teenagers, time-share, type of credit card, state/SCF/ZIP
PRICE: $80/M
CONTACT: List Bargains, 203-746-6640
Buyers Survey Marketplace
This is a list of more than 16 million consumers who completed direct mail surveys. Hundreds of selections are offered.
SELECTIONS: Hotlines, categories, adult's/child's age, credit cardholders, children by age, dwelling type, state/SCF/ZIP
PRICE: $75/M
CONTACT: NCRI List Management, 201-541-9500
The Cottage Shop
After being off the market for a number of years The Cottage Shop catalog's list is available again. It names 15,000 buyers from the last 12 months. The unit of sale for porcelain boxes and collectibles was $150. Direct mail (95%) and space ads are the sources.
SELECTIONS: State/SCF/ZIP
PRICE: $150/M
CONTACT: LH Management Division, Leon Henry Inc., 914-285-3456
FHM E-mail List
Emap Metro LLC is offering an e-mail file of subscribers to FHM, a men's lifestyle and entertainment magazine. Some 65,384 e-mail addresses are listed. Subscribers' median age is 27 and the median annual household income $67,674.
SELECTIONS: Gender, age, income, state/SCF/ZIP
PRICE: $150/M
CONTACT: Worldata, 561-393-8200
26 Red Master File
Nearly 600,000 names from the last 12 months are on the 26 Red postal/e-mail master file. Those listed are entrepreneurs and opportunity seekers who responded to several Internet offers. These men (72%) and women (28%) requested information on online stock trading and auctions, real estate investing and government grants. The file includes buyers of media products such as CDs and video tutorials. Others paid for memberships that gave them access to Web sites offering information on specific topics. Separate segments for buyers and inquirers are available. The average monthly unit of sale was $50.
SELECTIONS: Gender, telephone numbers, state/SCF/ZIP
PRICE: $95/M (postal file); $140/M (e-mail file)
CONTACT: American Name Services, 801-235-8061
Insurance Solutions
Several databases of insurance prospects were built from statistical models using information from direct mail surveys. Files for term life, senior supplemental, and family healthcare insurance prospects are available, with counts ranging from 2 million to 2.6 million. The models are driven mainly by age, income, geographic location and survey data.
SELECTIONS: State/SCF/ZIP
PRICE: $90/M
CONTACT: Sound Beach Marketing Partners LLC, 203-698-0708
MANAGEMENT CHANGES
Grolier Canadian
Millard Group Inc. now manages the Grolier Canadian master files. The English list identifies 370,000 children's book buyers; the corresponding French file names 70,000. Books were sold via school-based and continuity clubs.
SELECTIONS: Dollar amount of sale, hotlines, adult's gender, child's age/gender, completers, paid, province
PRICE: $120/M
CONTACT: Millard Group Inc., 619-595-4801
INSERT MEDIA
International Male PIP
Inserts are collated in envelopes and included with 310,000 annual package shipments. Eighty percent of customers are men, most age 40 to 55. The average apparel order is $100. Inserts must be 3-1/2 by 5 inches to 5-1/2 by 8-1/2 inches. Maximum weight is a quarter ounce.
PRICE: $60/M
CONTACT: Singer Direct Inc., 201-421-1542
Mailbox Money Magazine Program
The Mailbox Money co-op advertising package has been discontinued and replaced by a new bound magazine. Nine mailings per year are scheduled. More than 4.6 million copies will be sent to Manhattan, NY and 2.2 million to Bergen County, NJ.
SELECTIONS: Manhattan, Bergen County
PRICE: $15/M (half page); $20/M (full page)
CONTACT: Stanton Direct Marketing Inc., 607-734-1665
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