Direct
advanced search
Advertising | Contact Us | Multichannel Merchant Magazine | DM Buyer's Guide | E-Newsletters | Subscribe
E.U. Printer Drops DM to Improve Bottom Line
Jan 14, 2008 8:26 AM
buyer's guide
Find any supplier you need - agencies, CRM, fulfillment, lists, e-commerce, paper, printers, telemarketing, and more.
Featured Categories
Lists and Data
Telemarketing
Database Marketing
E-commerce
Web Marketing
Agency & Creative Services
Print, Production & Paper
Lists and Data Processing
:: view all categories
Resource Center
Get free access to more than 50,000 list data cards - one of the most comprehensive databases in the industry.
>> Search Now
This Month in Direct Magazine
Deal With It
Direct had a full house for this year's list roundtable. Considering all the additional responsibilities on brokers' plates, that's impressive...

See Full July Issue


One of the largest printing services companies in the European Union, Schott Gruppe AG, based in Freudenstadt, Germany reported on Jan. 11 that the disposal of its direct marketing division significantly improved its bottom line.

Discontinuation of direct marketing operations resulted in the equivalent of a $21.8 million gain, compared to the equivalent of an $8.8 million loss last year, according to the firm.

Disposal of its direct marketing unit will allow the company to pay shareholders a dividend, as a result of reduced debt and a strengthened balance sheet, according to a company statement.



Back to Top

Browse Issues
Direct Cover Direct Cover Direct Cover Direct Cover Direct Cover Direct Cover Direct Cover
0
July 1, 2007 June 1, 2008 May 1, 2008 April 1, 2008 March 1, 2008 February 1, 2008 January 1, 2008
Browse Back Issues
Browse E-Newsletters
0 0 0 0
0
0 0
0