LISTLINE
NEW LISTS
Quad Off-Road
Time4Media is offering the 9,295-name subscriber list for Quad Off-Road, a magazine launched in July. The publication targets the all-terrain vehicle market. Ninety-three percent of those on the file are men, median age 27, whose annual household income is $56,600. The source is direct to publisher.
SELECTIONS: Hotlines, gender, source, state/SCF/ZIP
PRICE: $95/M
CONTACT: Millard Group Inc., 603-924-9262
Bulls and Bears Financial Pros
Nearly 362,000 are identified on the Bulls and Bears Financial Professionals at Home Address file. Stockbrokers, financial planners, investment advisers, insurance agents and corporate executives are listed. Postal, telemarketing and e-mail segments can be rented. Among the sources are public records and directories. A mailer-level opt-out link is available.
SELECTIONS: Hotlines, age, annual sales volume, business/industry type, size of company, demographic, ethnicity, home value, income, industry license, job function/title, marital status, mortgage value, non-company e-mail address, presence of children, telephone numbers, state/SCF/ZIP
PRICE: $95/M (postal file)
CONTACT: V12 Group LLC, 732-842-1001
CPC Self-Employed Entrepreneurs
This is a list of more than 2.5 million names. Demographic data, telephone numbers and e-mail addresses are appended to the file, which is sourced from direct mail surveys.
SELECTIONS: Hotlines, income, age, home value, ethnic or religious group, presence of credit card, mail order buyer, presence of children, telephone numbers, state/SCF/ZIP
PRICE: $75/M
CONTACT: CPC Associates, 215-734-1389
Data Permission Givers
Consumers who chose to report their postal address online are on this 2.3 million-name list. The data provided was verified against postal and telephone records. Telemarketing inquiries will be considered.
SELECTIONS: Age, gender, homeowner, income, monthly hotline, presence of children, state/SCF/ZIP
PRICE: $85/M
CONTACT: Interactive Marketing Solutions, 845-624-1155
Musician's Friend Offstage
This new catalog's list is on the market. Some 65,032 buyers from the last three months and 15,075 from the past month are identified. They spent $20 or more on gifts and general merchandise. A typical customer is 30 years old and has an annual household income of $75,000.
SELECTIONS: Gender, state/SCF/ZIP
PRICE: $110/M (last-three-month buyers)
CONTACT: Statlistics, 203-778-8700
Professionals Lists
With 511,457 names, Professionals in Healing Arts is the largest in this group of three related lists. The others (Prosperous Professionals and Established Hispanic Professionals) identify 197,702 and 178,159, respectively. Public records are the source.
SELECTIONS: Construction, financial, health, insurance, real estate, doctor/non-doctor, gender, state/SCF/ZIP
PRICE: $70/M
CONTACT: RMI Direct Marketing Inc., 203-825-4638
Accountants
This list of 136,722 accountants was assembled from public records. Information was self-reported to local, state and federal agencies and verified through the Yellow Pages. Sources include tax/corporate filings and business licenses. The states with the most names are California and Florida.
SELECTIONS: Gender, max per site, state/SCF/ZIP
PRICE: $100/M
CONTACT: Chessie Lists Inc., 301-680-3633
Bruce Berman's Master's Degreein Making Millions
This file identifies Canadians who bought Bruce Berman's software, a business tutorial which includes some of the forms and documents necessary to start a business. More than 6,600 third quarter customers are listed. The unit of sale ranged from $100 to $325. Direct mail is the source.
SELECTIONS: Gender, FSA, province
PRICE: $125/M
CONTACT: Macromark Inc., 845-230-6300
American Curves
Canusa Group recently released a list of 11,112 subscribers to American Curves, a men's entertainment magazine featuring female models. Ninety-five percent of subscribers are men, average age 30, who earn about $37,000 a year. No telemarketing is allowed. Direct mail is the source.
SELECTIONS: Hotlines, gender, paid, source, state/SCF/ZIP
PRICE: $105/M (base)
CONTACT: Mal Dunn Associates Inc., 845-278-1342
All American Golf Course
Golf and Travel List Central.com is offering the 17,000-name All American Golf Course list. It's available for outright purchase rather than rental and includes 3,300 e-mail addresses. The Internet is the sole source.
SELECTIONS: Course name, URL, telephone/fax numbers, green fees, fee type, tee times, total holes, architects, year founded, guest policy, season, pro's name, manager's name, superintendent's name, PGA tees, rating information, country, state/SCF/ZIP (included with purchase)
PRICE: $70/M (purchase)
CONTACT: Crowley Marketing Inc., 781-545-9537
MANAGEMENT CHANGES
Judicial Watch
Conrad Direct was selected to manage a list of 102,885 who contributed to the politically conservative organization Judicial Watch Inc. in the last 24 months.
SELECTIONS: Hotlines, gender, state/SCF/ZIP
PRICE: $135/M
CONTACT: Conrad Direct, 201-567-3200
Yadio.com
RealSource Data Corp. appointed Specialists Marketing Services Inc. to manage Yadio.com's list, which identifies more than 2.3 million registered members of this Internet-based social networking service. Members supplied information about their lifestyle and music interests to converse online with others who have similar interests. The average individual named is 45 years old and earns $65,000 a year.
SELECTIONS: Age, bank/credit card, donors, gender, income, lifestyle, multibuyers, hotlines, occupation, presence of children, shopping interest, residency, state/SCF/ZIP
PRICE: $100/M
CONTACT: Specialists Marketing Services Inc., 201-865-5800
Vendome Group LLCReal Estate Newsletter Subs
Vendome Group LLC recently named Lake Group Media Inc. to manage its subscriber file. Some 18,345 actives are listed; book buyers, former subs and prospects are named as well. Vendome publishes how-to newsletters for property managers. Subscribers spent an average of $250 for newsletters, manuals and books.
SELECTIONS: Business/industry type, gender, state/SCF/ZIP
PRICE: $160/M (subscribers)
CONTACT: Lake Group Media Inc., 914-925-2449
Auto Body ToolMart
Choice Media is the new manager of this catalog's blow-in program. More than 1.8 million catalogs are mailed annually. One insert per book will be accepted. Inserts must be between 5 by 3 inches and 5-1/2 by 5 inches and weigh no more than .20 ounce.
PRICE: $30/M
CONTACT: Choice Media, Diane Caruso at 603-672-3338
OneOnOne Computer Training
Mosaic Media Inc. chose Worldata to manage a group of lists for OneOnOne Computer Training. The master file names 51,645 newsletter subscribers; a Canadian segment 3,525; and an e-mail master file 38,698 e-mail addresses.
SELECTIONS: Gender, recency, business address, state/SCF/ZIP
PRICE: $125/M (postal); $140/M (Canadian); $225/M (e-mail)
CONTACT: Worldata, 561-393-8200
INSERT MEDIA
USA Datanet
USA Datanet offers a billing statement insert program. Some 200,000 statements are mailed monthly to telephone and Internet service customers. Up to four inserts are accepted per statement. Inserts must be no larger than 3-1/2 by 8-1/2 inches and weigh no more than .15 ounce.
SELECTIONS: Internet, state/ZIP
PRICE: $45/M
CONTACT: Stanton Direct Marketing Inc., 617-734-1665
Miracle of Aloe PIP
The Miracle of Aloe package insert program reaches buyers who spent approximately $45 for aloe-based products. Between 3,000 and 7,000 packages are shipped per month. Some 60% of customers are women age 55 or older. Inserts must be no larger than 5-1/2 by 8-1/2 inches; maximum weight is a quarter ounce.
PRICE: $60/M
CONTACT: ACI Reelpoint Direct, 781-213-9149
Events Catalog Blow-in
PaperDirect Inc. has launched the Events Catalog blow-in program. One insert per catalog will be accepted for the 1.6 million books mailed annually. Inserts may weigh up to a quarter ounce.
PRICE: $35/M
CONTACT: LH Management Division, Leon Henry Inc., 914-285-3456
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