LISTLINE
NEW LISTS
Disney Movie Club
Some 501,345 customers from the last 12 months are named on this enhanced master file. These continuity club members bought videos and DVDs; the unit of sale ranged from $15 to $25. Family names and addresses are provided, but not children's names. Direct mail and space ads are the sources.
SELECTIONS: Hotlines, credit card, household income, dollar amount of purchase, DVD or video, adult's age, date of birth, donor, grandparents, interest categories, state/SCF/ZIP
PRICE: $95/M (last-12-month buyers)
CONTACT: True North List Marketing, 203-459-4348
Action Pursuit Group
Subscribers' names from 10 magazines are gathered on Action Pursuit Group's master file. The count of 88,078 includes subs to Action Pursuit Games, Drag Racing magazine, Romantic Homes, StreetTrucks magazine, Victorian Homes and other publications. The list has been enhanced with additional data to offer 23 interest category selects.
SELECTIONS: Interest, state/SCF/ZIP
PRICE: $120/M
CONTACT: Statlistics, 203-778-8700
30-Day E-mail Hotline of Active Consumers
Avrick Direct Inc. is offering an opt-in e-mail file. Each month about 1 million e-mail addresses are generated. Recent movers, new credit cardholders and consumers with new telephone service are listed.
SELECTIONS: Age, income, gender, homeowner, marital status, presence of children, pet owner, Internet buyers, new movers, new credit cardholders, last-30-day mail order buyers
PRICE: $150/M
CONTACT: XactMail Network, 212-655-5231
Oblates Missions Donor Master File
Numerous segments are available from this list. These include 35,313 who contributed $5 or more during the last 12 months; another identifies 82,003 who gave $10 or more in the past 24 months. Direct mail is the source. (This file is not to be confused with the Missionary Oblates of Mary Immaculate list.)
SELECTIONS: Hotlines, gender, state/SCF/ZIP
PRICE: $75/M to $105/M
CONTACT: RMI Direct Marketing Inc., 203-825-4634
Hearst Z-24 Enhanced Subscribers
Hearst's women's magazine subscriber lists have been enhanced with information from the Z-24 database. Hearst Harper's Bazaar Z-24 enhanced subs file, for example, consists of 190,760 names from the last 12 months. Similarly enhanced files are available for Cosmopolitan, Good Housekeeping and Redbook magazines.
SELECTIONS: Age, gender, income, product, recency, state/SCF/ZIP
PRICE: $100/M
CONTACT: Direct Media Inc., 203-532-2434
African American in the USA
Approximately 8 million names are listed here. These consumers responded to an offer targeting African Americans or else live in a predominantly African American census block. Direct mail is the source.
SELECTIONS: Gender, recency, household income, families with children, seniors, new movers and homeowners, age, donors, buyers, credit cards, length of residence, state/SCF/ZIP
PRICE: $80/M
CONTACT: List Bargains, 203-746-6640
Home and Garden Master File
More than 3.7 million consumers who bought home décor items, furnishings and garden products are identified. Direct mail, the Internet, retail transactions and space ads are the sources.
SELECTIONS: Age, gender, household income, telephone numbers, presence of children/pets, state/SCF/ZIP
PRICE: $70/M
CONTACT: Cornwell Data Services Inc., 201-261-1050
American Business Owners With Passports
The Business 6.0 database has been expanded to include a 678,000-name list of American business owners with passports. Sources include utility company updates, Web site registrations and “doing business as” public records.
SELECTIONS: Telephone/fax numbers, ethnicity, SIC code, contact name, gender, number of employees, sales volume, population code, Fortune code, phone-verified records, multisource records, trademark codes, new to file, ethnic surnames, year started, import/export, state/SCF/ZIP
PRICE: $100/M
CONTACT: Lighthouse List Co., 800-684-2180
AxisInfo Ailments
More than 80 health conditions are selectable on this 20 million-name file. The sources are surveys and public records.
SELECTIONS: Ailments, hotlines, adult's/child's age, ethnicity, gender, household income, state/SCF/ZIP
PRICE: $70/M
CONTACT: Aggressive List Management Inc., 847-304-4030
National Campaign to Secure America's Borders
A list of 68,239 politically conservative donors. The individuals named indicated their concerns about illegal immigration. Direct mail is the source.
SELECTIONS: Gender, state/SCF/ZIP
PRICE: $85/M
CONTACT: Yankee List Marketing, 301-274-2988
Metropolitan Fitness
This file provides better than 2.2 million names. Data is sourced from online surveys, telemarketing, fitness seminars and fitness club membership rosters. The average annual income of those identified is $40,000.
SELECTIONS: Age, demographic, ethnicity, gender, income, lifestyle, monthly hotline, Nielsen county, telephone numbers, state/SCF/ZIP
PRICE: $85/M
CONTACT: Media Source Solutions Inc., 954-788-0213
Hispanic Travelers
On this list of more than 1.1 million Hispanics, the median age is 34 and median annual income $33,000. Some 732,234 domestic travelers and 1 million bank cardholders are named. The file is comprised of mail order, retail, online and direct response TV transaction data, direct mail and online survey information, and other demographics.
SELECTIONS: Age, income, homeowners, sweepstakes entrants, book buyers, presence of children, retail shoppers, electronic product buyers, sports interest by type, gender, bank cardholders, hotlines, retail shoppers, gift buyers, state/SCF/ZIP
PRICE: $55/M (base)
CONTACT: Focus USA, 201-489-2525
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