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LISTLINE
Sep 1, 2006 12:00 PM
NEW LISTS
Ampli-Ear
This is a list of 155,956 Ampli-Ear hearing aid buyers. Three-quarters were age 60 or older and their average order was $25. Direct mail is the source. No telemarketing is allowed. SELECTIONS: Hotlines, gender, state/SCF/ZIP PRICE: $85/M CONTACT: 21st Century Marketing Inc., 631-293-8550 Mystical Sirens
Subscriber and mail order buyers' names are combined on this file. The count is 86,000. Many readers of this quarterly adult magazine made subsequent purchases of DVDs, calendars and daily planners. Direct mail is the source. SELECTIONS: Gender, state/SCF/ZIP PRICE: $120/M CONTACT: Macromark Inc., 845-230-6331 World Wildlife Fund Enhanced
This enhanced master file identifies 514,020 members and donors from the last 12 months. The average contribution was $22. Direct mail is the source. SELECTIONS: Hotlines, adult's/child's age, credit card, dollar amount, ethnicity, gender, homeowner, length of residence, income, marital status, presence of children, product, state/SCF/ZIP PRICE: $90/M CONTACT: True North List Marketing, 203-459-4348 Pennwell's Fire Database
Combines names of subscribers to Fire Engineering and Fire EMS magazines with fire book buyers. A total of 218,728 postal and 58,852 e-mail addresses can be rented. SELECTIONS: Title/rank, department, population served, products, state/SCF/ZIP PRICE: $135/M (postal file); $425/M (e-mail file) CONTACT: Statlistics, 203-778-8700 School Finder Inquirers
Identifies 4.5 million consumers who researched schools online. Those listed reported personal information and their criteria for selecting schools. SELECTIONS: Monthly hotline, ethnicity, income, telephone numbers, age, presence of children, credit card buyers, state/SCF/ZIP PRICE: $85/M CONTACT: List Connection Inc., 954-941-7118 American Media Inc.
A master file naming subscribers to such tabloids and celebrity publications as The National Enquirer, The Star, Weekly World News, and Globe; all pubs are selectable. More than 1.2 million names are listed. An average subscriber is a 49-year-old earning $62,000 a year. The main source (47%) is direct to publisher. SELECTIONS: Hotlines, gender, source, paid, adult's/child's age, income, lifestyle, pet owner, credit cardholders, occupation, lifestyle, state/SCF/ZIP PRICE: $100/M CONTACT: Specialists Marketing Services, 201-865-5800 Nightingale Conant Business Product Buyers
A list segment of 23,267 business product buyers has been spun off Nightingale Conant's main file. Customers bought audio CDs or MP3s on professional and business development, negotiation techniques and other business topics. SELECTIONS: Gender, home/business, product, paid, year, hotline, state/SCF/ZIP PRICE: $120/M CONTACT: Rubin Response Management Services Inc., 847-619-9800 E-Diet.com Newsletter Lists
E-Diet.com Inc. has 11 newsletter lists which identify more than 1.7 million subscribers. These files reach the beauty, diabetic and fitness markets, as well as others in the consumer sector. Among the sources are the Internet, space ads and direct mail. SELECTIONS: Gender, age, state/SCF/ZIP PRICE: $90/M CONTACT: MetaResponse Group Inc., 954-360-0644 Westgate Resorts
Time-share operator Westgate Resorts is offering several master files, including a 114,958-name postal list of vacation-package buyers. E-mail addresses and telephone numbers are available. The sources are television, space advertising, direct mail and the Internet. SELECTIONS: Hotlines, age, income, presence of children, occupation, credit card, gender, lifestyle, state/SCF/ZIP PRICE: $100/M CONTACT: CPC Associates Inc.,215-734-1220 Wall Street Journal Weekend Edition
Lists 168,626 subscribers to the weekday and weekend editions of The Wall Street Journal. The file includes subscribers' weekday and weekend addresses. The main source (92%) is direct to publisher. SELECTIONS: Hotlines, age, gender, income, paid, source, state/SCF/ZIP PRICE: $170/M CONTACT: ALC Data Management, 914-524-5233 WebMD Medical Professionals
Some 459,000 postal and 444,000 e-mail addresses are on this master file. The Internet is the source. SELECTIONS: Specialty, telephone numbers, number of employees, state/SCF/ZIP PRICE: $125/M (postal file); $200/M (e-mail file) CONTACT: Worldata, 561-393-8200 Free College Scholarship Registrants
Ice Water Media recently launched five databases including Free College Scholarship Registrants, which names more than 1 million. Those on the file registered at freecollegescholarships.net. Other lists identify travelers, freebie seekers and singles looking for dates online. SELECTIONS: Date of birth, telephone numbers, gender, state/SCF/ZIP PRICE: $90/M CONTACT: MKTG Services, 215-867-4093 GlobalVest
Approximately 98,500 who invested a minimum of $5,000 during the last six months are identified. Those listed responded to direct mail targeting accredited investors. Individuals were qualified by a licensed stockbroker as having a $1 million-plus net worth and annual income of $150,000 or more. SELECTIONS: Quarterly hotline, age, gender, telephone numbers, state/SCF/ZIP PRICE: $100/M CONTACT: Listdata Management Services Inc., 845-357-1881 BuyerShare Multichannel Buyers
A multichannel buyers file has been added to the BuyerShare list group. Nearly 600,000 from the last three months are named, along with recency and monetary data. The average unit of sale was $60. This file is derived from a cooperative database and direct mail data. SELECTIONS: Dollar amount spent (ranges), gender, state/SCF/ZIP PRICE: $85/M (base) CONTACT: Sound Beach Marketing Partners LLC, 203-698-0708 Society of American Florists
More than 9,750 active paid members are listed; the majority are owners or managers of floral retail shops. Growers and wholesalers are included. Membership dues ranged from $261 to $1,077. SELECTIONS: Member type, sales volume, state/SCF/ZIP PRICE: $150/M CONTACT: Infocus Marketing Inc., 800-708-5468 Millionaire Conservative Donors
Several political and donor lists have been assembled from public records and direct mail data. One such file (Complete Millionaire Conservative Donors) contains 13,941 names, including those of 1,341 multimillionaires. SELECTIONS: Telephone numbers, adult's/child's age, income, party affiliation, date of birth, ethnicity, dwelling type, homeowner, home value, length of residence, lifestyle, state/SCF/ZIP PRICE: $80/M (millionaire donors) CONTACT: Complete Mailing Lists, 914-771-6640 MetroMan
The approximately 1.4 million identified here made multiple direct mail and retail purchases with credit cards. Eighty-five percent are homeowners. The median age is 46 and average annual income $85,000. Telemarketing inquiries will be considered. SELECTIONS: Hotlines, adult's/child's age range, teenagers, ethnicity, income, lifestyle, mail order buyers, marital status, state/SCF/ZIP PRICE: $75/M CONTACT: NameWorks Online, 203-746-7389 American Diabetic
Online surveys are the source for this 762,052-name file of diabetics. Household members who reported the type of diabetes those in their family have, and the methods used to control blood sugar levels, are listed as well. SELECTIONS: Hotlines, adult's/child's age, control method, medication type, donors, ethnicity, gender, hobbies, homeowner, household income, insurance policy number, mail order buyers, marital status, other ailments, telephone numbers, prescription plan subscriber, presence of children, smokers, state/SCF/ZIP PRICE: $190/M CONTACT: ListSolutions, 732-729-0500 Craftmatic Adjustable Bed Responders in Australia
Names some 66,000 customers from New South Wales, Queensland and South Australia. Reciprocal list pricing is available. Sources include direct mail and telemarketing. SELECTIONS: Gender, telephone numbers, state, postal code, city PRICE: $200/M CONTACT: Acton International Ltd., 402-742-2826 Restaurant Report Postal
Chefs, owners and managers of independent restaurants predominate on this file. About 5,100 who subscribed to the report are listed. The Internet is the source. A corresponding e-mail file has been available for some time. SELECTIONS: Contact name, one per site, state/SCF/ZIP PRICE: $130/M CONTACT: IdeaList Co., 203-754-5478 Medical Professionals By Specialty in the Far East
There are 157,702 postal and 9,044 e-mail addresses on this list; telephone and fax numbers can be had as well. This list is derived from Frankform's Worldwide Executive and Professional database. Sources include telemarketing, on-site interviews and other research. SELECTIONS: Job function, income, business/industry, size of company, geographic, gender PRICE: $245/M (postal file); $345/M (telemarketing/fax file); $475/M (e-mail file) CONTACT: Bethesda List Center Inc., 301-986-1455 Focus on Political Affiliations
This is a list of 58,068 Republicans, 57,839 Democrats, 778,491 Conservatives and 322,543 Liberals. The median age is 37 and median annual income $46,000. Sources include mail order and other transaction data. SELECTIONS: Gender, age, income, news/financial subscribers, homeowners, ethnicity, last six- and 12-month mail order buyers, state/SCF/ZIP PRICE: $65/M CONTACT: Focus USA, 201-489-2525 OnRebate.com
More than 808,014 direct mail and online buyers of computer hardware and software are listed (530,025 from the last 12 months). Separate enhanced and Canadian master files are available. SELECTIONS: Hotlines, business/home address, computers, computer accessories and parts, imaging, memory, networking products, entertainment, gender, state/SCF/ZIP PRICE: $90/M (base) CONTACT: 21st Century Marketing Inc., 631-306-5249 Winston Health Report Buyers
A list of about 3,700 who paid $40 for 18 health reports. Direct mail is the source. SELECTIONS: Gender, state/SCF/ZIP PRICE: $135/M CONTACT: Macromark Inc., 845-230-6300 Association for Laboratory Automation
The group's 7,512 U.S. members are listed. Memberships cost $120 per year. Other segments identify 1,505 international members and 3,000 2006 conference attendees. SELECTIONS: State/SCF PRICE: $225/M (U.S. members) CONTACT: True North List Marketing, 203-459-4348 Sports and Exotic Car
Hemmings Motor News is offering a list of 19,739 subscribers to Sports and Exotic Car magazine. The file primarily names men interested in imported collectible cars. SELECTIONS: New to file, state/SCF/ZIP PRICE: $110/M CONTACT: Statlistics, 203-778-8700 MANAGEMENT CHANGES
United Marketing Solutions Co-op
Leon Henry Inc.'s LH Management Division recently assumed management of a cooperative mail program for United Marketing Solutions Inc. More than 17.4 million pieces go out annually. Targets include households in 17 states, most along the East Coast. Eighty-five percent of recipients are homeowners. Inserts must range from 3-1/2 by 5 inches to 3-5/8 by 8-1/2 inches. The maximum weight is a quarter ounce. PRICE: $19.50/M CONTACT: LH Management Division, Leon Henry Inc., 914-285-3456 UCG List Portfolio
United Communications Group picked Lake Group Media Inc. to oversee five existing lists and launch another 15. Among the files under new management are National Federal Procurement Government Contractors, National ZIP Code Directory, and iSeries 400 Experts subscribers. Counts range from 18,848 to 298,521. SELECTIONS: Gender, state/SCF/ZIP PRICE: $100/M to $225/M CONTACT: Lake Group Media Inc., 914-925-2449 Taylor Gifts Blow-in and PIP
SMD Media Services Inc. will now handle Taylor Gifts' catalog blow-in and package insert programs. Blow-ins for the nearly 30 million catalogs mailed each year can be no larger than 6 by 6 inches. Inserts for the 358,000 packages shipped annually can be as large as 5-1/2 by 8-1/2 inches. The maximum weight for both is a quarter ounce. PRICE: $35/M (blow-in); $60/M (PIP) CONTACT: SMD Media Services Inc., 845-526-2209 Magellan's
Travel products direct marketer Magellan's appointed Belardi/Ostroy ALC LLC to manage its customer file. More than 150,000 who made a purchase over the last 13 to 24 months are listed; other segments are available as well. The average order was $85. SELECTIONS: Hotlines, dollar amount spent (ranges), apparel, multibuyers, gender, state/SCF/ZIP PRICE: $115/M (last 13- to 24-month buyers) CONTACT: Belardi/Ostroy ALC LLC, 212-381-1719 Stylin Concepts Catalog
ALC Data Management now oversees Stylin Concepts Corp.'s list of more than 250,000 catalog buyers. The average unit of sale for truck parts and accessories was $185. About a fifth of these buyers were women. SELECTIONS: Hotlines, gender, state/SCF/ZIP PRICE: $100/M CONTACT: ALC Data Management, 914-524-5238 INSERT MEDIA
Autumn Ridge Nursery
Autumn Ridge Nursery is offering a catalog ride-along program. About 460,000 catalogs are mailed in spring and fall. The audience includes those who e-mailed, faxed or phoned to request catalogs. Inserts can be up to 5-1/2 by 8-1/2 inches and weigh as much as a quarter ounce. A corresponding package insert program began earlier this year. PRICE: $45/M CONTACT: Rubin Response Management Services Inc., 847-619-9800 Hollywood Previews
The Hollywood Previews program enables printed inserts to ride along with the more than 18.2 million magazines published yearly on CD-ROM. Discs will be distributed in Sunday editions of the Dallas Morning News, Chicago Tribune, Los Angeles Times, New York Daily News and (Long Island, NY) Newsday. The program already is available in Dallas and reportedly will be offered in the other markets in October. The CDs are said to feature movie trailers, music and video games. Up to 20 inserts can be shipped with each CD. Inserts must be between 3-1/2 by 5 inches and 5 by 6 inches, and weigh no more than a quarter ounce. SELECTIONS: Newspaper PRICE: $30/M CONTACT: Media Horizons Management, 203-604-1784 |
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