Alan Zamchick Joins MH2

List veteran Alan Zamchick has been named vice president of sales by MH2 Direct List Management. He previously served as long-time director of Hachette Filipacchi’s inhouse list management unit.

Zamchick will help develop sales of MH2’s lists, segmentation services and customized models, among other things.

His direct marketing career started in 1978 when he joined Unity Buying Service. He also served as president of Household Targeting.

Based in Norwalk, CT, MH2 Direct is a full-service direct marketing agency.