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Guest Columnists

Industry leaders share their knowledge on a variety of topics.

A Call for Education

Beyond the Traditional

Podmarketing

A New Policy

Location, Location, Location

They'll Call You

Get On A First-Name Basis

Combo Platter

The New Advertising-DM Connection

Call Center Technology: Image on the Line

Financial Services: Up Close and Personal

Theoretically Speaking

DAILY SPECIAL

Discuss Motrin's ad on our forum.

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Videos

Scribbles: "What Judges Look For"

Research

Featured Research

Flexibility Helps Air Miles Soar

Webinars

Data Quality: Better Data Means Better Results

White Papers

Featured White Papers

Increase your site revenue by 15% in a matter of days

ONLY ON DIRECT

Channel Surfing

FROM THE MAGAZINE

October 2008

Of Interest

COMMUNITY Thoughts and opinions from DIRECT editors & columnists.

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Big Fat Marketing Blog

Blog: Direct Hit

By Ray Schultz

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