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Websight
Senior editor Brian Quinton joined DIRECT’s editorial staff in September 2004 and now covers all aspects of e-commerce and online marketing, including e-mail campaigns, search engine marketing, Internet retailing and interactive advertising.
Websight
Getting In
Sep 1, 2007 12:00 PM, BRIAN QUINTON WEBSIGHT If you have any doubts about how thoroughly geeky I can be and believe me, I can provide testimonials from family and friends please consider the nerd ...
Too Much Togetherness?
Jul 1, 2007 12:00 PM, By Brian Quinton If you lived through the dot-com bubble, you could be excused for thinking you'd slipped through a wormhole in time and landed back in 1999. In rapid-fire succession, a slew of the biggest online ad players announced plans to get a lot bigger by acquiring platforms, technologies or expertise they hadn't had before. ...
Of Monkeys and Men
Jun 1, 2007 12:00 PM, BRIAN QUINTON In early May, researchers from the Yerkes National Primate Research Center found a possible correlation between human speech and the gestures of chimpanzees. ...
Dead Letters
May 1, 2007 12:00 PM, BRIAN QUINTON There are lots of ways for communications to go astray. On the digital side these often involve drop-offs and gopher holes in the network supporting the ...
Buried Mobile and the Double Dip
Apr 1, 2007 12:00 PM, BRIAN QUINTON A few weeks ago, embarrassed by my 98-pound weakling of a mobile phone, I gave in to techno-lust and stopped by my wireless carrier's local outlet to ...
Google's Parking Problems
Mar 1, 2007 12:00 PM, BRIAN QUINTON My list of the ways Google is like my hometown of Chicago comes down to one item: They both have parking problems that are rooted in history and long overdue for a solution. And in both cases, conspiracy-minded observers see a plot to keep the revenue stream open. ...
Marketing Mercenaries
Feb 1, 2007 12:00 PM, BRIAN QUINTON One of my all-time movie faves is Last of the Mohicans, because it's a classic film about pre-Revolutionary America, because it's beautifully photographed, ...
Poisoning the Well
Nov 1, 2006 12:00 PM, BRIAN QUINTON IT'S BECOME A CLICH TO SAY that the Web has changed all the rules about how merchants and companies deal with the public. The many ways consumers can ...
What's Your Click-Fraud Color?
Sep 1, 2006 12:00 PM, BRIAN QUINTON HERE'S A PERSONALITY TEST for search engine marketers: When it comes to fraud in pay-per-click advertising, which of the following statements do you most ...
Pay Up or Shut Up
Aug 1, 2006 12:00 PM, BRIAN QUINTON IT WAS THE END OF A TYPICAL airport-to-airport marathon. They were tearing up the remote lots at O'Hare, so it began with a Darwinian struggle for a parking ...
The Sweet, Sticky Smell of Success
Jul 1, 2006 12:00 PM, BRIAN QUINTON Do you know about Diet Coke and Mentos? It's not the latest weight-loss craze. It's a Mr. Wizard science experiment gone berserk, and it's currently storming ...
Caught Up, or Just Caught?
Jun 15, 2006 12:00 PM, BRIAN QUINTON ANYBODY ELSE AROUND HERE miss Walter Cronkite? How about Huntley and Brinkley, or Harry Reasoner? Or, for that matter, who misses the 7 o'clock network ...
Golden Age of the Geo-Geek
Jun 1, 2006 12:00 PM, BRIAN QUINTON SCIENCE SAYS THE ABILITY TO navigate was developed to enable early humans who stumbled on a bountiful berry bush or well-stocked watering hole to find ...
A Freedom of Search Issue
Mar 1, 2006 12:00 PM, BRIAN QUINTON LET ME SAY THIS RIGHT AWAY: I don't want kids to see Internet porn. To that extent, I'm in line with the U.S. Department of Justice, which wants to revive ...
I'll Be Watching
Feb 1, 2006 12:00 PM, BRIAN QUINTON WHY SHOULD YOU, AN ONLINE marketer, care about companies like Google and Apple selling video downloads over the Internet? Because I do. I'm speaking of ...
Googzilla vs. Mothrasoft?
Jan 1, 2006 12:00 PM, BRIAN QUINTON At press time, Microsoft and Google are still going at it hot and heavy to win an important search advertising partnership with AOL. Once upon a time, ...
Shirts, Panini and Desire
Dec 1, 2005 12:00 PM, BRIAN QUINTON Because I stayed at a Las Vegas resort hotel seven years ago, I now get its brochure every 90 days, even though my plans are to return right after I get ...
Up to Scratch
Nov 1, 2005 12:00 PM, BRIAN QUINTON FOR ME, IT WAS LOVE AT FIRST sight. I'd never seen anything so slim, so responsive, so good-looking. And with those kind of smarts wrapped in that beautiful ...
Like It's 1999
Oct 15, 2005 12:00 PM, BRIAN QUINTON PARDON ME FOR GLANCING at the calendar so often. But you see, I just can't shake this sneaking suspicion that it's 1999 all over again. See, I spend my ... |
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