NEW TO MARKET LISTS
--American Registry
More than 825,049 business executives who've been recognized for their professional achievements are named on this telephone-verified file.
Selections: Company size-revenue, number of employees, recency, state/SCF/ZIP
Price: $105/M
Contact: Worldata, (561-393-8200; lists@worldata.com)

--La Vida Sana—The Healthy Life
This file names 259,061 Spanish-speaking mail order buyers in the U.S. who are sourced from various direct response vehicles. Forty-seen percent are women.
Selections: Gender, adult age ranges, presence of children, income, homeowners, dwelling type, marital status, length of residence, credit card holders, state/SCF/ZIP
Price: $95/M
Contact: Specialist Marketing Services, Femina Lalji (800-888-3462 ext. 2515; feminal@specialistsms.com)


UPDATED LISTS
--Cylapril Weight Loss Buyers
During January, 6,623 individuals sourced from direct response space and radio bought this weight-loss product. The company's customer base is 77% women.
Selections: Gender, state/SCF/ZIP
Price: $110/M
Contact: Macromark, Paula Dazi (845-230-6300 ext. 349; paulad@macromark.com)

--Gift Givers From Kids Discover
Statlistics has broken out a new segment which includes grandparents, aunts and uncles on this file of 77,585 direct mail sold magazine subscribers. The company's customer base is 77% women.
Selections: Gender, state/SCF/ZIP
Price: $110/M
Contact: Statlistics, Rita Verna (203-778-8700; r.verna@statlistics.com)


MEET THE BROKER
--Meet the Broker: Gwen Coryell
By Larry Riggs
Today, we meet Gwen Coryell, director of list management at Kroll Direct Marketing. She keeps her hand in the brokerage side of the business, where she started nearly 25 years ago at American List Counsel. Click for more
directmag.com/meet_the_broker/0312-gwen-coryell.