Listline e-Newsletter 6/16

LIST MANAGEMENT CHANGES
--American Public Works Association
Infocus Lists has taken over management of this file, which names 28,812 professional organization members. The list was formerly managed in-house.
Selections: Population, organizational type, responsibility, job title, state/SCF/ZIP
Price: $170/M
Contact: Infocus Lists (800-708-5478; customerservice@infocuslists.com)

NEW TO MARKET LISTS
--Moosejaw Outdoor Apparel and Gear
This newly relaunched file names 252,203 mail order, online and retail buyers.
Selections: Amount purchased, hotlines, age, child’s age range, gender, household income, product, state/SCF/ZIP
Price: $110/M
Contact: Millard Group Inc., Pam Trovato (603-924-9262 ext. 2380; ptrovato@millard.com)

--ARM Elite Professionals Home E-Mail Addresses
Named here are more than 1.4 million professionals at their home e-mail addresses.
Selections: Gender, profession by type, age, income, SOHO indicator, state/SCF/ZIP
Price: $175/M
Contact: Adrea Rubin Marketing Inc., Pat Seipp (646-487-3777; pats@adrearubin.com)

--FierceCompliance IT
The names of more than 1.2 million newsletter subscribers are available here.
Selections: Annual sales volume, assets, business/industry type, job title, number of employees, state/SCF/ZIP
Price: $200/F
Contact: MeritDirect, Christopher Blohm (914-368-1031; cblohm@meritdirect.com)

LIST TALK
--Why Mailing Smarter is More Crucial Than Ever
By Mike Yapuncich
Smart list processing practices are some of the most effective ways to boost your bottom line, especially in today's challenging marketing environment. Click for directmag.com/lists/0616-lists-smarter/

SPECIALS
--SPECIALS
Vitamin World is offering a special rate $35 per thousand for 10,000-names tests of its package insert program, Contact: Leon Henry Inc., Nicole D’Agostino (914-285-3456; nicoled@leonhenryinc.com)


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