Saudi Online Spending Tops $3.2 Billion
Spending by Saudi Arabian Internet users reached over $3.2 billion last year, according to Arab Advisors Group. ...
Les Smiedt Heads Online Marketing for Fortress Financial
Fortress Financial Group Inc. has appointed Les Smiedt to serve as marketing and advertising consultant to oversee online campaigns and promotions for prepaid credit cards and launches for new debit cards. ...
Technology Monitors Eye Movements on Web Sites
Oneupweb has introduced an eye tracking service for analyzing the physiological movements of the human eye and psychological implications for marketing when Web pages are viewed. ...
Sun Microsystems Acquires MySQL
Sun Microsystems Inc. will acquire MySQL AB, a developer of open source database software for approximately $1 billion. ...
Engauge Buys StreamRight
Engauge, a marketing agency, has acquired StreamRight, a digital technology development firm. ...
AOTA Endorses Enhanced Security Scheme
The Authentication and Online Trust Alliance announced today it is endorsing so-called Extended Validation SSL certificates, a security scheme the group says will help validate Web site owner identities and protect consumers from online fraud....
Tremor Media Raises $11 Million to Promote Video Ads
Tremor Media the operator of an Internet video advertising network reported it has raised $11 million in investment capital, with the help of Canaan Partners and Masthead Venture Partners. ...
Time Warner Targets Teens with Virtual World Investment
(PromoXtra) Time Warner has disclosed that it has made an investment in Gaia Online, a virtual world targeting a teen audience. ...
UBid Appoints Olsen Chief Operating Officer
UBid.com has appointed Lee Olsen chief operating officer. ...
Browser Media, Keith Budden Offer Affiliate Marketing Consultancy
Browser Media, a search engine marketing agency based in the United Kingdom, has joined with affiliate marketing expert Keith Budden to offer affiliate marketing consultative services. ...
Liberty Media Buys Bodybuilding.com
Liberty Media Corp. has bought Bodybuilding.com, a sports nutrition e-marketing and fitness Web site, for an undisclosed sum. ...
TMN Group Acquires Dutch Digital Firm Tapps
TMN Group plc will acquire Tapps b.v. an online marketing company in the Netherlands, for 5.7 million pounds ($11.2 million). ...
Advertisers Lined Up for Interactive Golf TV Station
GolfrascalTV has formed advertising and marketing partnerships with the golfer's Web sites caddychicks.com and apvgolf.com to promote a golfer's book series and golf instruction DVDs on its wireless interactive television station. ...
Oversee.net Purchases Domain Manager Moniker
Oversee.net has bought Moniker, an online domain asset management company, from Seevast Corp., an operator of online ad networks, for an undisclosed sum. ...
Elite Island Taps Ciber
Elite Island Resorts has chosen Ciber Inc. to develop commercial Web sites for its properties. ...
Docdata N.V. Acquires Contributie Services
Docdata N.V., a Dutch online marketing services company, has acquired Contributie Services B.V., an Internet services and payment processing firm. Terms were not disclosed....
Reel Estate Services Buys Boomj.com
Reel Estate Services Inc. has acquired Boomj.com Inc., an online marketer and social network, for an undisclosed sum. Boomj's top executives will remain in place....
Widgets? They're Easy
Staples has an button for you. In fact, it has several. There's the one that's been featured in its print and television ads since 2005. There's also...
Fetch! Good Site!
Anyone who's ever owned pets knows how tough it can be to get them to do what you want. Likewise, online marketers occasionally have a hard time helping customers find the products they're looking for on their sites....
Calling All Web Analysts
Is help out there for marketers looking to take the first steps into online analytics? Yes, up to a point, according to a new study from Forrester Research...
More Than $18B Spent Online This Holiday Season: Survey
More than $18 billion was spent online during this Holiday season, an 18% increase over last year, according to ComScore Networks. ...
Marketer Sells Generators, Air Compressors
Back in 2002, Jon Hoch got an idea from a bad shopping experience. He couldn't find the lawn mower he wanted at the local big box or the neighborhood hardware retailer. This inspired him to go try online retailing....
Survey Finds Small Businesses Turning to Internet Media
Small businesses still rely mainly on Yellow Pages advertising to generate inbound telephone inquiries, but spending on Internet advertising media is expected to increase significantly, according to survey findings. ...
E.U. Lawmakers Examine Google's Plans for Doubleclick
The European Parliament plans to conduct hearings in January to examine issues related to Google's plans to acquire online advertising tracker Doubleclick, according to wire service reports. ...
Ask.com Debuts Search Erase Feature
Ask.com, the search engine, has launched AskEraser, a service that completely deletes all future search queries and associated Web cookie information from its servers....
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