Student Loan Financial Picks Work Media
Student Loan Financial Group (SLFG), a private supplier of student loans, has chosen Work Media, a Nashville, TN online marketing agency, to provide search engine marketing services. ...
Most Shipping Guarantees Expire Dec. 18: Shop.org
The majority of online merchants have set the deadline to place orders for ground shipping with guaranteed delivery by Christmas on or before Dec. 18, according to a study by trade group Shop.org. ...
Dealoco.com Builds Through Affiliates
About a year ago, five information technology professionals in Dallas thought they could do a better job than a lot of the online shopping sites....
Firm Promotes Platinum Pictures
Myrold Studios (http://www.myroldstudios.com), specializes in platinum photography....
Ybrant Technologies to Acquire Online Ad Company Oridian
Ybrant Technologies will acquire Oridian, an online advertising company. Terms of the deal were not disclosed. ...
Acxiom, Search Initiatives In Data-Sharing Agreement
Acxiom Corp. and Search Initiatives LLC have struck an agreement under which Search Initiatives will provide Acxiom with business directory data on small- to medium-sized firms across the country. ...
Ted Deikel Acquires a 10% Stake in UBid.com
Ted Deikel the former CEO of Fingerhut Direct Marketing Inc. has purchased 1.8 million shares of stock from online direct marketer UBid.com Holdings Inc., approximately 10% of its outstanding shares....
DMEF Establishes Award for Interactive Direct Marketing
The Direct Marketing Educational Foundation (DMEF) will honor the best dissertation proposal it receives for research on direct interactive marketing with a Shankar-Spiegel Award next year. ...
Social Network Visitors Like Shopping Online: Survey
Social network Web site visitors are highly likely to make luxury product purchases and use the Internet for shopping, according to survey findings released by Unity Marketing....
PRIMARY CARE
A patient waiting in a cold, crowded doctor's office might not feel particularly chatty. But she's likely to feel a lot more friendly seated at her computer...
Community With Characters
If you love or chances are you've visited one of the endless Web sites devoted to the shows. Perhaps you've even blogged about what might happen next...
The Search/Offline Alliance
Marketers have many search options — social, personalized, vertical, video and universal search among them. But while it's important to decide which of these make the most sense for your business, it's a mistake to focus on search alone....
Holiday Online Shopping Traffic Booms
InterActiveCorp, Walmart, Amazon, Target and Best Buy generated some of the heaviest online shopping traffic on Thanksgiving and "Black Friday," based on figures released by online marketing research firms. ...
Online Lead Generator Yodle Receives $12 Million Investment
Yodle Inc., a lead generation and online advertising services firm, plans to use a $12 million investment it received from the venture capital firm Draper Fisher Jurvetson to finance its expansion. ...
Montgomery Ward Enhances Web Site
Montgomery Ward has revamped its Web site. New functions now allow customers to search more than 50,000 items by price, color, special discounts and other criteria. ...
AOL Introduces New Ticker Advertising Format for Internet Videos
America Online has started offering a new format for video ticker advertising. It integrates banner advertising within online streaming video. ...
Retailers Gear Up for Cyber Monday
Online retailers are apparently really getting into the Cyber Monday holiday spirit. ...
InfoSearch Media's Loss Shrinks, Revenue Off
InfoSearch Media Inc., a search marketing firm, generated $1.2 million in third quarter 2007, down from $1.6 million in third quarter 2006....
Backchannelmedia Tests Technology for TV and Internet Ads
Backchannelmedia Inc. plans to begin testing technology for direct response television and Internet advertising in early 2008. ...
BiggerBoat Network Targets Advertising on Entertainment Web Sites
The BiggerBoat Entertainment Advertising Network launched by OnMeta Inc. will target direct response advertising to 15 million unique monthly visitors of entertainment-oriented Web sites....
Fourth Cyber Monday Probably Biggest: DoubleClick Performics
An early Thanksgiving and a Tuesday Christmas this year means there will be five so-called Cyber Mondays and the fourth will probably be the biggest, according to DoubleClick's Performics division. ...
WSJ.Com To Move To Ad-Supported Model: Reports
The Wall Street Journal's Web site will move from a subscriber-revenue model to offering free access in exchange for advertising revenue, according to parent company News Corp. chairman Rupert Murdoch. ...
IBM Predicts Shift to Interactive Advertising
A major shift away from traditional advertising to interactive ad formats will occur in the next five years, according a report released by IBM Global Business Services. It's title is "The End of Advertising as We Know it." ...
U.S. Online Ad Budgets Up 28% This Year: EMarketer
(Promo XTRA) Spending for online advertising in the United States will wind up being almost 27% higher in 2007 than it was last year, according to new findings from marketing research firm eMarketer....
Shipwire Opens Canadian Facility
Fulfillment outsourcer Shipwire, Inc. is expected to announce today the opening of a new facility in Toronto, Canada. ...
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