FEATURED WHITE PAPERS Rescuing Problem PPC Campaigns: 7 Metrics You Must Consider Learn how to optimize the effectiveness of your PPC spend, increase relevance, reduce keyword costs, bid less, and show up higher in search resultsclick here to download this critical information now! Understanding “SOHO” Online Behavior Small businesses, also known as SoHo (Small Office, HomeOffice), comprise a crucially important segment of America’s economic engine. To help marketers gain an understanding of how to interact online with this widely diverse category of businesses, DoubleClick Performics engaged Consumer Opinion Services to survey SoHo decision makers about their use of Internet search engines and purchasing behaviors. The results may surprise you! click here to download this now! Do’s and Don’ts of Search Engine Optimization This White Paper will review in detail the right and wrong ways to approach Search Engine Optimization. Discover the techniques available to increase your website's rankings on the top Search Engines.click here to download this now! What Consumers Want in Their Shopping Experience What do 5,000 consumers want? Sterling Commerce’s insightful survey will put you on the path to fulfilling consumer shopping needs. Download the full survey report "What Consumers Want in their Shopping Experience," developed by Sterling Commerce and Deloitte, by clicking here. Want to learn more? Check out the on-demand MCM webinar, "The Back-End of Front-End Commerce: Satisfying The New Spoiled Consumer." Click here to register.

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